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Intelligent automation: A new era of innovation

Businesses and their owners are now more than aware that automation and AI are steering businesses towards success. Digital transformation has become a necessity for all businesses to undertake to ensure they remain competitive. Therefore, understanding and implementing the correct methods of digital transformation is critical. 

Advancements in technology are growing at such a rapid rate that even some early forms of automation are not quite effective enough on an individual level to support these changes. An example of this would be a single RPA bot being installed to automate a repetitive manual process. No doubt this solution could help, but the consistent rise in customer expectation as advancements continue means businesses must go further than just installing a few bots. 

How Intelligent Automation is shaping the future of business 

That is where Intelligent Automation (IA) comes in. IA combines the latest RPA and AI technologies to automate a wide range of business tasks and processes in a more intelligent and useful way. What is meant by that is the level of automation goes further than just setting rules for a task that a bot then follows. Instead, IA utilises the capabilities of AI such as machine learning or cognitive learning and then combines that with the abilities of RPA to then automate these processes on a mass scale.


The advancement comes in the fact that the bot is no longer just following a rule but instead, making decisions based on patterns within the process that are then automatically modified to ensure efficiency. IA solutions once implemented for a certain period can then enhance customer experience with improved, quicker processes. 

Increased abilities = increased efficiencies 

This ability to self-learn and mould processes to become naturally more efficient means businesses can also spot areas where improvements can be made. Because the IA solution is using and working with customer data and decisions on a daily basis, it becomes easier for the human workforce to analyse that data and make changes on the back of that. Without IA, the individual technologies of AI and RPA can help businesses to a certain point. But only when they are combined will businesses be able to see the real benefits and rapid advancement in their own digital transformation. 

Highlighting the key benefits

In knowing the facts behind how the technology works, businesses are seeing the clear benefits some of which have already been mentioned.

These include:

  • Enhanced customer experience

  • Improved staff productivity 

  • Ability to view and utilise more company data

  • Capability to expand automation further and faster

  • Potential to integrate new tech into automated areas

Don’t miss this opportunity

For many businesses, digital transformation is no longer a choice of if but when. Businesses still sceptical of implementing automation into their processes do so at their own peril. This is supported by the latest growth figures that suggest the RPA industry will grow to $4 billion by 2025 while AI implementation has jumped 270% in the last 4 years. These two key components of IA are going only one way and missing the boat with these technologies could leave businesses seriously behind in years to come.

Make sure your business doesn’t miss out. 

Get in touch with us and see how we can set your company on its intelligent automation journey. 


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